Nielsen Holdings, a leading U.S. public sociological and marketing company, has published a report which says that at the end of 2013 65% of U.S. residents are owners of at least one smartphone. Compared to the year 2011, when such devices had 44% of the population is a big step forward. Currently distributed smart more than gaming console and a digital TV, which are present in 46% and 54%, respectively, of consumers.
It also reported that every American has an average of 4 different devices, of which 29% comes from the plates. The year before, this figure was only 5%.
Such a situation leads to the fact that an increasing amount of free time Americans spend on the mobile device. The report concludes that in 2013, users spent an average of 34 hours per month for mobile applications and Internet surfing with smartphones or tablets, while the computer was held for 27 hours. Smartphones are certainly not as common as conventional televisions, but they clearly possess the public consciousness